Selling Channels4 min read
Wholesale vs Direct Sales: Who Carries the Compliance Load
Selling direct puts every compliance decision on you. Selling wholesale spreads the risk, but not the way most makers assume.
May 5, 2026Read
Selling direct puts every compliance decision on you. Selling wholesale spreads the risk, but not the way most makers assume.
Clarifies who must notify Health Canada and who holds liability when a maker shifts from selling direct to consumers to supplying retailers.
Who actually holds the notification and labeling duties when a distributor sits between your brand and the retailer.